How Head of Marketing Hanna Myrling leverages MyTelescope.

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Hanna Myrling, on how she uses MyTelescope for the fast-growing vitamin and supplement company Elexir Pharma.

"We use MyTelescope as a KPI to measure how investments in our market, such as brand building, PR activations, and product launches, increase interest in Elexir Pharma and, consequently, our future sales vs competitors.

In addition, we use MyTelescope to analyze the demand trends for various new vitamins and dietary supplements to evaluate investment opportunities in which products to create and which ones with the most demand to focus communication around."
- Hanna Myrling

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