The effect of cutting prices by 30% as shown in the demand for Tesla’s models.

Tesla's price drop has successfully increased the demand for their cars.

After consistently and gradually increasing its electric vehicle prices over the last two years, as of January, Tesla has started bringing those prices down in 2023 to keep demand up.

MyTelescope's electric car mapping can report that Tesla's price drop successfully created and sustained a raised demand. Winning as much as 10% Share of Search relative to the other electric car models.

Those familiar with Share of Search methodology understand the magnitude of this, as Share of Search has a strong correlation to market share movements. Thus the analysis can forecast that Tesla is winning market share as a result of their aggressive price cuts.